Investor Relations

Executive Team



Name Date of Birth Position Date of Election
Dennis Herszkowicz 11/06/1974 President 11/26/2018
Mr. Dennis Herszkowicz was, between 2003 and 2018, a partner and Statutory Officer of Linx S.A., holding different Vice-Presidencies, in addition of being a Member of the Board of Directors from 2011 to 2014. Between 2012 and 2017 he was Chief Financial Officer and Investor Relation Officer, being responsible for the IPO in 2013 and the follow-on in 2016, in addition to conducting 20 acquisitions in that period. Between 2017 and 2018, he was Executive Vice President of New Markets, Business Unit focused on Fintech. Prior to Linx, he was Managing Director (Diretor Geral) of in Brazil, founder and CEO of, as well as involved with Unilever and Credicard S.A. He holds a degree in Advertising and Marketing from ESPM.
Alexandre Haddad Apendino 12/08/1979 Services and Relationship Officer 04/28/2017
In the last 5 years, Mr. Apendino served as the Services and Relationship Officer of TOTVS, having joined the Company in 2013 as Sales and Channel Manager, and later taking over the commercial areas of Cloud and Analitics (GoodData). Previously, he developed his career in SAP and Oracle, and has more than 18 years of experience in Sales and Channel Management, always focused on small and medium enterprises (SMB). Mr. Apendino graduated in Business Administration from Mackenzie Presbyterian University in 2001, holds an Executive MBA and a Corporate MBA from INSPER and a Specialization in Effective Sales Management from Wharton University (USA).
Gilsomar Maia Sebastião 12/06/1972 Chief Financial Officer / Investor Relations Officer 04/28/2017
In the last 5 years, Mr. Gilsomar Maia Sebastião acted as CFO, Planning Director, Corporate Finance Director, Investor Relations Director and M&A Director. Previously, he was the process and risk manager of TOTVS, between 2006 and 2007. Mr. Sebastião made his career at Ernst & Young Auditores Independentes, where we worked in external audit projects, between 1996 and 2004.  He graduated in Accounting Sciences from Universidade Mackenzie in 2000, and attended Post-Graduation in Capitals Market from FIPECAFI.
Gustavo Dutra Bastos 03/19/1976 Vice President of Platforms 04/28/2017
Mr. Bastos is currently a Vice President of Platforms of TOTVS. For over 19 years working in IT companies operating in software and associated services market, Mr. Bastos is in the company for almost 20 years and was responsible for pre-sales, supply, design and software service, the latter until 2012. In 2013, he played an important role in structuring the areas of Technical Assistance and Quality. Has technical education in Industrial Computers from Centro Federal de Educação Tecnológica de Minas Gerais (CEFET-MG) and graduated in Management from UFMG – Universidade Federal de Minas Gerais, in 2000.
Juliano Tubino 08/05/1974 Vice-President of Business and Digital Strategy, Micro and Small Enterprises and Financial Services 05/03/2018
Mr. Tubino serves as Vice President of TOTVS Business and Digital Strategy. Previously he act in Accenture Digital, Netshoes and Amazon, with experience in Marketing, Sales, Innovation and Digital Makerting. Mr. Juliano Tubino graduated in Computer Science from Mackenzie Presbyterian University and holds a degree in Business Administration from Kellogg Executive Education (USA).
Marcelo Eduardo Sant'anna Cosentino 01/06/1983 Business Vice President for Professional Services and IT 04/28/2017
Mr. Cosentino joined the Company in 2001 and acted in several areas of the Company, such as information technology, product development, alliances, new business, corporate planning and international market. In the last three years he was responsible for the company' international expansion, participating in the main M&A processes carried out over the years. He currently serves as Business Vice President for Professional Services and IT. He graduated in business management from Pontifícia Universidade Católica (PUC-SP) in 2005, and holds an MBA from the Kellogg School of Management (USA). 


The executive officers of TOTVS are its legal representatives and are primarily responsible for its daily operations and implementation of the general policies and guidelines established by the Board of Directors. The executive officers are elected by the Board of Directors for a unified term of two years (being a year the period between two annual general meetings), and may be reelected or removed from office anytime by the Board of Directors.

According to Novo Mercado, executive officers must sign the Management Agreement pursuant to Novo Mercado Regulations.

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